Ismail Muhsin Altintop

PROFESSIONAL SUMMARY

Skilled web developer with a strong background in digital marketing. Proven track record in developing and implementing successful digital strategies. Skilled in various digital marketing tools and platforms. Competent in frontend technologies such as React, Redux, Styled Components, Formik, and React-Query. Has some experience with following Agile methodologies and leading frontend teams. Seeking a challenging role to apply and enhance my web development skills, with a particular interest in exploring aspects of cloud computing and cybersecurity that intersect with web development.

SKILLS AND ABILITIES

• Junior level programming knowledge including JavaScript and Python languages.
• Entry level cloud computing knowledge including AWS, Azure, Linux, Bash Scripting.
• Familiarity with Agile Project Management, including Jira and Trello.
• Basic knowledge of Cyber Security principles.
• Experience with web development technologies including React, Redux, Styled Components, Formik, React-Query.
• Extensive experience with web management/design tools like WordPress, HTML5 and CSS3.
• Strong understanding of digital presence supporting experience with Google Ads, Google Analytics, LinkedIn Marketing, Meta Business, Insights, SEO, PPC, Adobe (Photoshop, Illustrator, Premier), CRM (Salesforce, Hootsuite, Meta Planner), Shopify.
• Languages: Turkish (Native), English (Intermediate), German (Basic)

PROFESSIONAL EXPERIENCE

SEP 2022 – Ongoing Frontend Developer | Keypoint Solutions

• Translating design mockups and wireframes into functional code using HTML, CSS, and JavaScript.
• Implementing interactive elements like buttons, menus, forms, and animations.
• Utilising JavaScript frameworks and libraries to add dynamic features and user interaction.
• Integrating APIs (Application Programming Interfaces) to connect the website with external data sources. • Implementing basic troubleshooting and debugging procedures to resolve front-end issues.
• Working closely with UI/UX designers to understand design requirements and translate them accurately into code.
• Collaborating with back-end developers to ensure seamless integration between the front-end and back-end functionalities.
• Communicating technical aspects to non-technical stakeholders in a clear and concise manner.
• Implementing best practices for code maintenance and ensuring website performance.
• Staying updated on the latest web development trends and technologies.
• Conducting basic testing procedures to identify and fix bugs or compatibility issues.
• Version control: Utilising version control systems (like Git) to track code changes and facilitate collaboration.

FEB 2022 – AUG 2022 Frontend Intern | BFZ Software

• Planned and implemented responsive interfaces for an e-learning startup project using React and Bootstrap.
• Integrated with backend systems, implemented features such as authentication and progress tracking.
• Actively learn HTML, CSS, and JavaScript fundamentals through practical tasks and guidance from senior developers.
• Gain exposure to front-end frameworks and libraries (e.g., React, Angular) used in the organization.
• Participate in code reviews and discussions to understand best practices and problem-solving techniques.
• Assist in building basic user interfaces (UI) elements under supervision.
• Contribute by writing simple front-end code snippets as instructed by senior developers.
• Conduct basic testing to identify any visual inconsistencies or bugs in assigned tasks.
• Observe and learn from senior developers during the entire development process.
• Ask clarifying questions to understand project requirements and assigned tasks.
• Communicate progress and any encountered challenges effectively to the development team.

APR 2019 - DEC 2023 Senior Marketing Manager | Odaksan

• Developed and executed B2B digital marketing strategies, enhancing brand awareness and increasing sales 10 times in 3 years.
• Setting marketing goals and objectives: Establishing clear metrics and KPIs (Key Performance Indicators) to track the success of marketing campaigns and measure the return on investment (ROI).
• Leading the marketing team: Motivating, coaching, and delegating tasks effectively to ensure the team functions cohesively towards achieving marketing goals.
• Developing and managing integrated marketing campaigns: Crafting cohesive marketing campaigns across various channels (e.g., social media, email marketing, content marketing, paid advertising) to reach target audiences effectively.
• Budget management: Allocating resources effectively across different marketing channels, ensuring cost-efficiency and maximizing campaign ROI.
• Project management: Planning, overseeing, and managing the execution of marketing campaigns within budget and time constraints.
• Conducting market research: Analyzing market trends, competitor activity, and customer behavior to inform marketing strategies and campaign development.
• Understanding customer needs and preferences: Gathering and interpreting customer data to tailor marketing messages and offerings to resonate with the target audience. • Developing and overseeing content creation: Collaborating with content creators to develop engaging and informative content (e.g., blog posts, social media content, website copy) that attracts and educates potential customers. • Managing brand reputation: Monitoring online presence, addressing customer concerns, and proactively managing brand image across various platforms.

APR 2019 – DEC 2023 Digital Marketing Consultant | CTP Engineering

• Implemented transformative digital marketing strategies to break through competitive barriers.
• Developed an export strategy based on international trade intelligence, establishing a strong international presence.
• Evaluating current marketing efforts: Assessing the client's existing digital marketing strategy, website presence, and online advertising campaigns.
• Competitor analysis: Researching and analyzing the digital marketing strategies of competitors to identify potential opportunities and areas for differentiation.
• Target audience identification: Understanding the client's ideal customer base and their online behavior to tailor marketing efforts effectively.
• Developing a digital marketing strategy: Crafting a comprehensive plan that outlines specific goals, target channels, tactics, and budget allocation.
• Recommending and implementing digital marketing tactics: This may involve advising on social media marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, email marketing, or a combination of these depending on the client's needs.
• Managing and optimising online advertising campaigns: Setting up and monitoring advertising campaigns across various platforms (e.g., Google Ads, social media advertising), and making adjustments to optimize performance and maximize return on ad spend (ROAS).
• Content creation and management: Developing or assisting in creating engaging content (e.g., blog posts, social media content, website copy) aligned with the overall marketing strategy.
• Tracking and analysing campaign performance: Monitoring key metrics such as website traffic, lead generation, conversion rates, and social media engagement.
• Reporting results and recommendations: Providing the client with regular reports on campaign performance, identifying areas for improvement, and suggesting adjustments to the overall strategy. APR 2018 – MAR 2021 Digital Marketing Manager | PLC Training Center
• Developed B2C marketing strategies, ran digital campaigns, and managed social media accounts.

EDUCATION & TRAINING

HOBBIES

• I love learning! Whether through books, documentaries, or YouTube channels, I enjoy acquiring new information and skills.
• I really enjoy following new technologies! Keeping up with the latest technologies, exploring new innovations fascinates me.
• I am a home chef! I really enjoy cooking. Trying out new recipes lets me be creative and unwind after a busy day.
• I am a Galatasaray fan! Watching the football matches of the team I support gives me great pleasure, whether they win or lose.

REFERENCES